Three Questions You Must Get Answered Before You Go Near Any Therapy Clinic

It’s all too easy to choose the first clinic you see listed or hear about. After all, they must surely all be same and it will save me a whole lot of time if I stick with this one, won’t it? Well, no, actually it won’t, any more than searching for a car with four wheels would be fine when you get offered a Ferrari and a Rolls Royce while you were thinking of something more like a Mini. Even a simple bit of refinement of your search, like ‘small 2 door car that can do at least 50 mpg’ would cut the list down massively.

Ok, this is a very simple example and one where most people are going to have a fairly good idea of what they want and don’t want.

But if you have never been to a private therapy clinic before, it’s not going to be so easy because you don’t have any idea of what you need to ask to help get you to the right place and more importantly stop you wasting your time or money on the wrong place.

Read on find out the three questions you must get answered before you make your choice.

The questions need to be for any clinic you consider, but we will answer them here for our clinic so that you get an appreciation of how expansive the questions are.

What should you need to find out first?

1. Can they help you by fixing your problem?
2. Do they have the expertise to sort out your particular problem? Can you trust them to do this?
3. Do they offer good value?

So firstly, can we help you?

Well, let’s start first with our name, ‘Nicky Snazell’s Wellness and Physiotherapy Clinic’. That actually tells you three things.

1. It’s a Physiotherapy Clinic. There are different types of physiotherapy specialism and our clinic focusses on your musculoskeletal frame, your joints, your spine, the nerves, muscles, tendons and ligaments that supply those joints, referred to as MSK Physiotherapy.

If you have a problem with any of those parts, anywhere in your body, from head to toe, then that we can help sort. Your problem may have resulted from a sports injury or from a simple trip, a major fall or just be part of having seen too many summers. If you are in pain or have restricted flexibility, we can help.

2. It’s a Wellness Clinic. Now there’s a good chance this will cause confusion because the term ‘wellness’ is so liberally and often misleadingly claimed. We haven’t got to ‘wellness rubbish collectors’ yet, but you get my drift.

Wellness to us has a very deep meaning of taking account of a clients’ inner health and not just their physical problem. For example, all too often there is a clear link between mind and body, yet this is overlooked.

Nicky Snazell (more on her shortly) after years of research, developed her own wellness criteria, looking for those conditions which would have an impact on both the problem itself and the best route to treat it. Her wellness model takes into account four key factors of lifestyle, mindset, fitness and diet, each scored on a simple traffic light basis of red, orange and green. What she found was that two clients, presenting with almost identical problems, but one with four red keys and the other with four green keys, needed very different treatments for success. In fact, a treatment which helped the four green key holder was contraindicated for the four red key holder. Without a deep understanding of wellness, this important differentiation could be completely missed, resulting in a client getting the wrong treatment, and apart from being painful, will potentially waste a lot of time and money.

3. The clinic has the owners name above the door. That’s a stamp of authority and recognition within her peer group. To you, a potential client, that means trust and confidence. Just as Rolls Royce won’t compromise their name with anything but the best, ‘Nicky Snazell’ over the door means no different.

It’s a personal reputation and it took many years to gain. In Nicky’s case after setting up Physiotherapy departments in both the NHS and private sectors, she started her own clinic and won the approval of several Consultant Surgeons who chose to consult at her clinic.

Nicky has written five books on Physiotherapy and Health, is currently writing her sixth, has consulted in Harley Street and been invited by over 30 radio stations across the USA to provide expert opinion on ways to help the opiate crisis without drugs. She has won awards from the UK based AACP, been a speaker at their conferences, presented on health internationally and awarded the first fellowship in the world to ISTOP, by it’s founder Professor Chan Gunn. Perhaps of most significance to you though is that many clients have travelled not only from every corner of the UK to seek Nicky’s help, but also from thousands of miles away from different countries and continents.

All of the above took dedication and years of hard work. Her stamp over the door of her clinic is her commitment to any client who enters the door that they will be provided the best treatment possible.

If you find another clinic with the owners name over the door, you know that the owner is similarly putting their reputation on the line and you should take confidence from this.

A great indicator of how much trust you can put in us is to ask others. Google reviews provide exactly that. Personally, I wouldn’t go near anyone, in any business, with a score below four out of five. Also, make sure a clinic has a lot of reviews before giving the score too much credence. The fact is everyone has a few friends to put in a nice word. Very few have hundreds. We have over 150 and our score is 4.9. Put another way, over 90% of our clients rate us 5 stars.

Second, do we have the expertise to help you with your particular problem?

It’s one thing to determine if a potential clinic can most likely help you. It’s another thing to establish if that clinic has the expertise and resource to help your specific problem.
There are perhaps the more obvious questions to ask such as ‘how many years’ experience do you have’ and ’have you treated this problem before’. Larger clinics will have more therapists and there will be a range of experience and different specialisms, thus one therapist could be much more suitable to you than others.
Now a completely different aspect of any clinic comes to the forefront. Does the clinic have a knowledgeable reception team who can determine who is going to be the best fit to your problem. Let’s face it, without this kind of help, your chances of doing the same are slim to none. It’s much better to be able to talk to a knowledgeable person up front. There are subtleties in here that only by talking do you get them resolved. For example, you might be very motivated by preventative help, so it would be better for you if your therapist thought the same way.
Another factor, most likely something that you would not have even thought of, yet very important, is the amount of in-house training, called CPD, that takes place. The benefits of this to you should be obvious – a team that constantly cross trains learns faster, broader and deeper.

You might then be surprised that many clinics don’t do this at all, it’s just hands to the pump treating clients.

Nicky Snazell, who has a strong drive to constantly learn and be ahead of the curve, makes sure that ongoing CPD is an integral part of her teams activity and CPD is a weekly event for every therapist.
One final factor which will make a lot of difference to your treatment success is how well equipped the clinic is. Nowadays there is a plethora of sophisticated equipment which can help a lot but that takes huge investment, which is why many clinics have very limited technology support.
At our clinic, constantly investing in new technology has always been part of our philosophy and on more than one occasion we have pioneered new technology. The real bonus to you, however, is that all this technology is made available to you at no extra cost. Make sure you ask the cost of technology with any clinic you may consider.

Third Question. Do we offer good value?

The answer to that question is very much dependent on what you value the most. For the majority, we find that clients want to be able to get on with their lives, doing what they love doing, whether it be enjoying sports, gardening, playing with the grandkids or just continuing to be able to positively contribute to society. Being in pain stops all of this, your life stops, and the value of your life falls off a cliff.

Poor health choices in the long term can lead to a permanently restricted lifestyle, a dependency on toxic drugs and maybe even surgery.

What value then to find a clinic that can provide a broad range of skills, a pioneering attitude to knowledge and technology introduction, a desire to provide proactive help to keep chronic pain at bay? Only you can make that decision based on your values.

Our clients are like family, and they feel confident and safe the moment they first walk through our door. Many want to pass the message on so that we may help others and we in return offer half price treatment for referring (rules apply) and we have a loyalty scheme that our clients love. When you add access to all our range of technology at no extra cost, and the very high level of skill and knowledge on site, plus these great ways to save on treatment cost, then value from us shifts massively in your favour.

Three questions you should have answered before you make your choice. Not easy to answer simply, as they provoke many considerations that need to be answered. This emphasises, however, the importance of getting it right to avoid wasting time and money, but most important of all the negative impact it will have on your life.

If you feel we might be a good fit for you and simply would like to know more, then give us a call. We have a very friendly team, Jean, Erica and Charlotte, who are there to help.

If you are in pain, we can help

or call 01889 881488

Jean, Erica & Charlotte will be happy to help